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Customer story · Live music & festivals

At Arijit Singh Live Concert, fans found their own photos by face.

How FotoOwl turns a stadium concert into a personal photo souvenir for every fan, and branded content for every organiser and sponsor.

Fans singing along with arms raised at the Arijit Singh Live Concert, PuneOfficial event artwork for the Arijit Singh Live Concert
photos in the live gallery
4,000+photos in the live galleryArijit Singh Live Concert
expected crowd
50,000+expected crowdper event listings, not measured
gallery for every fan
1gallery for every fanwith face search
image views
200+image views39 gallery visits

Engagement: FotoOwl dashboard analytics, all-time (1 Jan 2025 – 3 Nov 2026), for event 95067. Photo count read from the live public FotoOwl gallery on 3 Nov 2026. Event date, venue, crowd and tour details: livefiesta.com, punenow.com, freepressjournal.in.

At a glance

Arijit Singh Live Concert

Live music & festivals

Event
Arijit Singh Live Concert
Date
16 March 2025, gates 4 PM, show 5 PM
Venue
Maharashtra Cricket Association Stadium, Gahunje, Pune
Tour
Part of Arijit Singh's India tour (Nov 2024 – Apr 2025)
Scale
50,000+ expected (event listings)
Model
Multi-vendor production; FotoOwl ran the fan gallery

FotoOwl features used

  • AI face-recognition search
  • Branded photo frames
  • Highlights
  • Stories
  • Guest download
  • Sponsor visibility

Branding is visible on the public gallery photos.

The challenge

A 50,000-person concert, and the best photos never reach the fans

Arijit Singh performed his first-ever concert in Pune at the MCA Stadium on 16 March 2025, part of a multi-city India tour. Event listings expected a crowd of over 50,000. Tickets started at ₹5,999.

Large concerts involve many vendors: promoters, production, ticketing and brand partners. At a show this size, fans take blurry phone photos and the official photographers' shots never reach them. Brands and promoters miss the chance to put their name on those memories.

Fans take blurry phone photos, and the official photographers' shots never reach them.

What Arijit Singh Live Concert needed

  • Photos for fans, not just press
  • Huge volume, fast
  • Branding for promoters and sponsors
  • Simple access on a phone

The solution

A branded, face-searchable fan gallery

In a multi-vendor production, FotoOwl gave the fan-photo experience one gallery. Each need mapped to a FotoOwl feature.

  • Find yourself

    Face search

    Fans take a selfie and get the photos they appear in.

  • Brand

    Photo frames

    Every photo carries the show's and partners' branding.

  • Curate

    Highlights & Stories

    The best moments are ready for the promoter's socials.

  • Share

    Guest download

    Fans post their photos and spread the show's brand.

How it worked

From the camera to each guest, in 4 steps

  1. Step 1

    Shoot

    Photographers cover gates, fan zones and photo walls.

  2. Step 2

    Upload

    Photos stream into the branded gallery.

  3. Step 3

    Match

    AI indexes faces across the set.

  4. Step 4

    Deliver

    Fans open the link and find themselves.

From the floor · Arijit Singh Live Concert, MCA Stadium, Pune
  • Couple posing at a light-tunnel photo wall
  • Friends cheering in the crowd
  • Fans with their arms raised during the show
  • Stadium crowd lit up in front of the stage
  • Two friends posing at the photo wall
  • Family singing along in the stands

Fans, couples, families and friends singing along at the Arijit Singh Live Concert, MCA Stadium, Pune.

The results

One branded gallery for the whole show

photos published in the fan gallery
4,000+photos published in the fan gallery
branded gallery for the whole show
1branded gallery for the whole show
fans registered with a selfie
15fans registered with a selfie
gallery visits
39gallery visits
image views
200+image views
crowd expected
50,000+crowd expectedper ticket listings (not measured)
  • Fan delight

    Every fan leaves with their own photos.

  • Sponsor value

    Brands live on every shared photo.

  • Tour-ready

    Same setup city after city.

  • Social reach

    Fans post, and the show trends.

Engagement: FotoOwl dashboard analytics, all-time (1 Jan 2025 – 3 Nov 2026), for event 95067. Photo count read from the live public FotoOwl gallery on 3 Nov 2026. Event date, venue, crowd and tour details: livefiesta.com, punenow.com, freepressjournal.in.

What this means for your event

Built for concerts, festivals and artist tours

For promoters, festivals and artist tours that want a branded photo souvenir in every fan's hand.

  • Stadium concerts

    Gates, fan zones and photo walls in one gallery that fans search by face.

  • Music festivals

    Sponsor and show branding on every photo fans download and post.

  • Artist tours

    The same setup city after city, with highlights ready for the promoter's socials.

See FotoOwl for music festivals

More customer stories

The takeaway

At Arijit Singh's first stadium concert in Pune, FotoOwl ran one branded fan gallery of 4,000+ photos that any fan could search by face, with the show's branding on every photo.

AI face-recognition photo delivery for events